FEEL THE ATTRACTION Redken Introduces NEW Color Extend Magnetics, featuring Color Extend Magnetics Sulfate-Free Shampoo! Addicted to beautiful haircolor? Feel the attraction of Redken’s NEW Color Extend Magnetics and supercharge your color care routine. After all, colored locks demand the very best to preserve their salon fresh color. Redken is reinventing the performance … Read more
Jenny Balding, Cutler/Redken Styling and Grooming Expert, shares her favorite ‘do’s to compliment your readers’ Fall wardrobe! Tuck your hair into the collar of your coat or scarf for that nonchalant, “I-didn’t-even-try-to-look-chic-but-I-do” look. Try a loose side braid to wear with hats and caps, leaving some soft pieces popping out of either side, framing … Read more
Help Support the Fight Against Breast Cancer Support cancer research at City of Hope. Join the fight against breast cancer and sample the best of Redken Haircare when you purchase one of Redken’s mini kits. In conjunction with this limited edition promotion, Redken will make a one-time donation of $20,000 to City of Hope to … Read more
Roberto Cavalli Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido continued to work with natural textures at Cavalli; however, he created a bit more style by using three key products to accentuate elements of shine and control. Once the hair was prepped to dry naturally with diamond oil shatterproof … Read more
REDKEN CREATIVE CONSULTANT TRACEY CUNNINGHAM MADE THE STARS SHINE EVEN BRIGHTER AT THE 65TH ANNUAL PRIMETIME EMMY AWARDS With every award season comes a red-carpet exhibition of what will become the most sought after hair trends for the coming season. From Christina Hendricks’ notably lighter copper locks to Julia Louis-Dreyfus’ dark waves, hair color … Read more
Versace Spring – Summer 2014 Hair by Guido, Redken Creative Consultant To amplify the natural texture of the hair, Redken Creative Consultant Guido applied powder refresh 01 aerosol hair powder/dry shampoo to create a laid-back, yet clearly articulated rocker-chick look. This California cool hairstyle, reminiscent of the late 80s LA rock scene, works seamlessly … Read more
Marc Jacobs Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido aligned the hair this season with the youthful, carefree style of Marc’s collection. Once the wigs were lightened, Guido’s team went back and darkened the roots to replicate regrowth. From the color to the choppy, somewhat messy cut, … Read more
Calvin Klein Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido brought the model’s natural texture to the forefront of his style for Calvin Klein. He took a minimalistic approach to styling, allowing the hair to revert to its natural form. Other than a bit of all soft argan-6 … Read more
Reed Krakoff Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guid Redken Creative Consultant Guido expanded upon the basic low pony by adding congruent, deep side parts to each model’s hairline. Such clean lines, separated and smoothed with a fine-toothed comb, juxtapose the natural hair left to air dry below. “It … Read more
Marc by Marc Jacobs Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido Redken Creative Consultant Guido took the models from day to night, creating an evening look that one might expect to see backstage at a rock concert. While the Redken styling products produced a heavier look and feel, … Read more
Redken For Men High Up spiking cream wax Men everywhere can now exhale a sigh of relief and so can their hair. That long-lasting, sky-high style they crave is now easier than ever to achieve without that crunchy finish! Introducing NEW Redken For Men high up spiking cream wax, which features suspending agents that provide … Read more
Jenny Balding, NYC Cutler Salon Stylist & Redken Grooming & Styling Expert, styled that hair at Paola Hernández‘ SS14 Collection during New York Fashion Week. Please see below/attached to create the look: “Paolas’ collection this season has strong shapes but have a beautiful fluid movement so I wanted the hair to reflect that with the strength … Read more
Victoria Beckham Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido Redken Creative Consultant Guido muted the hair this season, in order to create a more homogenous runway look. The simplicity of the hair, which was pulled back into a low ponytail and finished with a basic black headband, emphasized cohesion over … Read more
Alexander Wang Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido fused glamour with grunge at the Alexander Wang show this season to create a nonchalant, yet sexy runway look. By adding thickening lotions and texturizers to the hair, Guido created volume without altering the model’s natural texture with teasing or … Read more
Rag & Bone Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido kicked off Fashion Week Spring/Summer 2014 with a fresh and more modern interpretation of the quintessential downtown chic look we know so well. Guido created a simply, yet stylized look by juxtaposing a clean, shellacked finish on top with … Read more
REDKEN ARTIST KERI BAILES TAKES YOU BEHIND THE SCENES AT THE 2013 MTV VMAS Redken Artist Keri Bailes led the hair team backstage at the MTV Video Music Awards held at the Barclays Center in Brooklyn on Sunday. Redken provided must-have products like Control Addict 28 and Guts 10 to Keri and her team to get stars … Read more
GET #REDKENREADY WITH OUR NEW HOW-TO HAIR TUTORIALS Get new tips, tricks and styling techniques so you can always be #RedkenReady! · How To Double Twist Updo · How To Messy Braid > · How To Simple Chignon · How To Side Swept Hair · How To Get Perfect Curls · How … Read more
Redken Creative Consultant Guido Palau, a key collaborator in this year’s highly anticipated PUNK: Chaos to Couture exhibit at the Metropolitan Museum of Art, also conceptualized a key component of last night’s 2013 Costume Institute Benefit at the museum in celebration of the exhibit, which opens on Thursday. Guido created hairstyles for the 50 living … Read more
