The hairstyle you need to beat the heat!

MIU MIU Resort 2016 Hair by Guido, Redken Global Creative Director   “The inspiration for the Miu Miu Resort show was the 80’s club kids. First, I applied Redken’s Diamond Oil Shatterproof Shine to the hair, concentrating on the ends and the fluffy hairs around the hairline to give the hair an almost sweaty look. … Read more

Haircolor trends reimagined with Redken’s Tracey Cunningham’s Fall/Winter 2015 Trends

Celebrity haircolor trends are being reimagined for the Fall/Winter 2015 season with new takes on old favorites. As the weather turns cooler, haircolor grows warmer with trends like sombre and Babylights amplifying the natural color on blondes, brunettes and redheads alike. Redken Celebrity Colorist Tracey Cunningham shares the inside scoop on the trends she is … Read more

Redken Announces Suki Waterhouse as new Brand Muse!

REDKEN ANNOUNCES SUKI WATERHOUSE AS NEW BRAND MUSE  Redken is excited to announce actress and model Suki Waterhouse as our newest brand muse. Suki joins an elite collective of Redken muses and trend creators, including models Lea T and Soo Joo Park, renowned hairstylist and fashion industry legend Guido, and celebrity haircolorist Tracey Cunningham. British-born … Read more

Redken’s Prada Resort 2016 Recap, hair by Guido

  PRADA Resort 2016 Hair by Guido, Redken Global Creative Director                               “The inspiration for Prada always comes from the house itself. It was a juxtaposition between high and low, bourgeois and street, and this time we used curl as a … Read more

All Unique. All United. Introducing Redken’s NEW One United all-in-one multi-benefit treatment.

All Unique. All United. Introducing Redken’s NEW One United All-In- One Multi-Benefit Treatment. Providing 25 benefits in one bottle to give hair all the care it needs to stand out. Everyone’s hair has a unique texture, a unique story. Redken’s NEW One United all-in-one, multi-benefit treatment unites every hair type and texture with 25 benefits … Read more

Redken’s Marc Jacobs Resort 2016 Recap, hair by Guido

MARC JACOBS Resort 2016 Collection Hair by Guido, Redken Global Creative Director   Inside his Mercer Street store in SoHo, Marc Jacobs unveiled a bold, bejeweled look – from head to toe – at his Resort 2016 Presentation. Drawing inspiration from the the ‘80s, Redken Global Creative Director Guido created a cool, downtown look inspired … Read more

Make dad your mane man this Father’s Day with Redken for Men!

Father’s Day is just around the corner, and Rodney Cutler, Redken Brand Ambassador and Owner of Cutler/Redken Salons in NYC, is here with his expert grooming gift advice so you can help dad look extra dapper on this special day and beyond.   “As a dad, some of the best gifts I get from my … Read more

Redken’s Dior Resort 2016 Recap, hair by Guido

                  CHRISTIAN DIOR Resort 2016 Collection       Hair by Guido, Redken Global Creative Director     To complement the destination-inspired designs of Creative Director Raf Simons, Redken Global Creative Director Guido created an easy, luxurious look for Dior’s 2016 Cruise Collection, which was presented at … Read more

Get Oliva Palermo’s ballet-inspired braid with Redken’s new Braid Aid 03!

New York’s elite showed off some gorgeous spring styles and beauty looks at the New York City Ballet Gala last night, but if there’s one thing we’re still swooning over, it’s Olivia Palermo’s dreamy 4-strand braid. Redken Styling & Grooming Expert Jenny Balding  has the inside scoop on how you can recreate this look at … Read more

Create the hottest haircolor trends without the commitment with Redken Color Rebel Naturals

Color Without the Commitment Create the season’s hottest haircolor trends with Redken’s NEW! Limited Edition #ColorRebel Naturals hair makeup! From Luxe Blur and ombre to babylights and sombre, trendy yet achievable color is in this season. With Redken’s NEW! Limited Edition Color Rebel Naturals temporary hair makeup, available in five natural shades, rock everything from … Read more

Redken Blonde Boot Camp prepares your locks for summer

With summer around the corner, the blonde authority – Redken – is here to ensure both you and your blonde locks are well-equipped to fight the many environmental and mechanical aggressors that lead to damage, brassiness and color-fading.   Redken’s Blonde Authority Boot Camp Redken Artists’ favorite hot tips for blondes this summer     … Read more

#Hairspiration from the MTV Movie Awards & Redken!

With a fun atmosphere and quirky award categories (Best Shirtless Moment?), Sunday night’s MTV Movie Awards inspired our favorite celebrities to show off playful fashions and statement-making hairstyles.   Check out Redken’s video tutorials featuring Redken Artists Summer Sararo, Chiala Marvici and Emily Heser to learn how to achieve looks inspired by Shailene Woodley, Anna … Read more

Redken’s new Luxe Blur color techniques create more dimension than ever before

#SpreadTheBlur Redken’s exclusive Blur technique is taken in a new (multi)-direction with three new Luxe blending techniques The first-ever haircolor technique created by Redken Artists, Blur, is revolutionizing the industry once more with the introduction of the NEW! Luxe Blur, three new blending techniques – Midnight Blur, Champagne Blur and Rose Gold Blur – that … Read more

Runway-ready wedding hair from Redken Global Creative Director Guido!

Wedding season is among us, and whether you’re the bride-to-be, a bridesmaid or a guest, your look isn’t complete without the perfect hairstyle! From elegant updos to windswept styles, Redken Global Creative Director Guido shares his looks straight from the runways of Fall/Winter 2015 Fashion Week that you can recreate for the big day. The … Read more

Redken’s #PFW Fall/Winter 2015 Alexander McQueen Recap

                ALEXANDER MCQUEEN Fall/Winter 2015   Hair by Guido, Redken Global Creative Director   To complete the darkly romantic woman at Alexander McQueen’s Fall/Winter 2015 runway show, Redken Global Creative Director Guido created a soft, but strategically shaped hairstyle for each girl. Guido created the fantasy-like, fluffy texture … Read more

Redken’s #PFW Fall/Winter 2015 Hermes Recap

              HERMES Fall/Winter 2015   Hair by Guido, Redken Global Creative Director   Redken Global Creative Director Guido created an understated, elegant updo to enhance the richness and luxury on the runway at Hermes’s Fall/Winter 2015 runway show in Paris. Before twisting the hair into an easy French twist, … Read more

Redken’s PFW Fall/Winter 2015 Sacai Recap

            SACAI Fall/Winter 2015  Hair by Guido, Redken Global Creative Director   Redken Global Creative Director Guido sculpted a sleek hairstyle to accompany the structured silhouettes seen on the runway at Sacai’s Fall/Winter 2015 show. For a futuristic feeling, Guido used Redken’s new Short Sculpt 19 touchable texturizing gel to … Read more

Redken’s PFW Fall/Winter 2015 Akris Recap

                AKRIS Fall/Winter 2015 Hair by Guido, Redken Global Creative Director   To play up the stony gray palette seen on the runway at Akris’s Fall/Winter 2015 show, Redken Global Creative Director Guido custom-cut wigs into a choppy bowl shape and colored each a beautiful shade of gray using … Read more