Shake. Twist. Play. Bring out your inner rebel with Redken’s NEW #ColorRebel hair makeup! The color trend is taking over this year! From Katy Perry’s bold blue to Rachel McAdams’ pastel pink and Nicole Richie’s pretty purple, celebrities and trendsetters alike are making bold style statements with their haircolor. Now you can make your hair … Read more
Beach hair. Anytime, anywhere! Redken introduces Fashion Waves 07 sea salt spray Introducing Redken’s newest texturizing spray to create fresh-from-the-beach waves without ever stepping foot in the sand! Inspired by the casual-cool style of surfers and street style stars, NEW Fashion Waves 07 sea salt spray uses the power of sea salt to give you … Read more
Want the Windswept Effect? Redken introduces Wind Blown 05 dry finishing spray The windblown look is sweeping the runways and streets. Celebrities and supermodels alike are sporting some of the most sought after undone updos and windswept styles. Thanks to Redken’s NEW Wind Blown 05 dry finishing spray, you can instantly hold a full windswept … Read more
SACAI FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido kept the hair very natural at Sacai, which is similar to his stylistic choice for the Spring/Summer 2014 show. Natural hair continues to pervade the runway and the hair at Sacai perfectly exemplifies this trend. “After washing the hair with … Read more
ALEXANDER MCQUEEN FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido wove together futuristic design elements with a classic Elizabethan hairstyle to create the truly unique McQueen look this season. Once the hair extensions were attached just above each temple, Guido and his team applied hardwear 16 super strong … Read more
AKRIS FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido coated the hair, section by section, with hardwear 16 super strong sculpting gel before combing the hair backwards towards the nape of the neck. Once the low chignon was fastened, Guido applied shine flash 02 glistening mist and diamond oil … Read more
VALENTINO FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido created a playful look for Valentino’s Fall/Winter 2014 show, which lent itself to the eccentric designs this season. Unlike a classic chignon or the austere low ponytail from last season, the hair at Valentino was fun and added lightness to … Read more
CELINE FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido created easy, minimal hair for Celine using satinwear 02 prepping blowdry lotion and flex mess around 10 disrupting cream-paste. The simple Celine updo has an air of ease to it, but it also contained by the use of styling products. “So we … Read more
JEAN PAUL GAULTIER FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido applied hardwear 16 super strong sculpting gel, section by section, to create a sculptural style that blurred the line between punk and sophisticated hair. The use of firm hold hairsprays and super strong gels, which added a futuristic finish … Read more
DIOR FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido created an urban look for Dior that real women could easily incorporate into their street styles. Once the hair was blown out with a cocktail of satinwear 02 prepping blowdry lotion and align 12 protective straightening lotion, Guido used forceful 23 super strength finishing spray to get the hair … Read more
MARGIELA FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido combined flex shape factor 22 and flex mess around 10 to give the hair some texture and hold, in order to mold the more traditional hairstyle into place. Once the hair was prepped with product, Guido divided the hair into … Read more
NINA RICCI FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido use two key products, pillow proof blowdry express primer and satinwear 02 prepping blowdry lotion, to achieve the beautiful blowout for Nina Ricci’s Fall/Winter collection. Once the hair was blown out straight, Guido took the top crown section … Read more
LANVIN FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido amped up the wet-shine look to give the hair a nighttime feel at Lanvin. Wet and greasy textures, which are now celebrated on the runway, give the hair a naturally cool finish that works seamlessly with Alber’s collection. … Read more
DOLCE & GABBANA FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido swept the hair up in a classic Dolce & Gabbana manner, which is synonymous with soft, romantic and truly elegant style. In order to achieve this airy quality to the hair, Guido used body full volume amplifier and a … Read more
VERSACE FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido created a 60’s inspired hairstyle that felt in line with Versace’s own personal style. Unlike the natural styles that have dominated the runway this season, the hair at Versace was anything but easy, or natural. Once the hair was blown … Read more
ROBERTO CAVALLI FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido created a messy wet knot, which is fitting for the inherently sexy Cavalli woman. Shine Flash 02 glistening mist was liberally applied to give a wet shine finish to the hair. Once the knot was fastened in the back, … Read more
JIL SANDER FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido took a minimalistic approach to hair at Jil Sander, foregoing cocktails of product and hot tools altogether. Once the model’s hair was freshly washed with Redken’s hair cleansing cream shampoo, Guido’s team absorbed the excess moisture with hand towels … Read more
BOTTEGA VENETA FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido used extensions to add a twist on a classic ponytail. Once the extensions were in place, Guido used iron shape 11 finishing thermal spray and a flat iron to achieve the blunt straight finish at Bottega Veneta. The hair … Read more
