Redken Blonde Idol

Redken Blonde Boot Camp prepares your locks for summer

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With summer around the corner, the blonde authority – Redken – is here to ensure both you and your blonde locks are well-equipped to fight the many environmental and mechanical aggressors that lead to damage, brassiness and color-fading.   Redken’s Blonde Authority Boot Camp Redken Artists’ favorite hot tips for blondes this summer     … Read more

INTRODUCING NEW REDKEN BLONDE IDOL!

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INTRODUCING NEW REDKEN BLONDE IDOL! NO BRASSINESS. GUARANTEED*. Introducing Redken’s latest innovation and the next generation in blonde care… NEW Redken Blonde Idol! Redken’s exclusive Kera-Bright System with kerabond, violet leaf extract and lactic acid helps strengthen and boosts shine so blonde hair looks bright, soft and beautiful.   With a caring, pH balanced, sulfate-free formula … Read more