CALVIN KLEIN Fall/Winter 2015 Hair by Guido, Redken Global Creative Director Redken Global Creative Director Guido enhanced the elegance at Calvin Klein’s Fall/Winter 2015 show with an easy, lived-in look that played up the models’ individual personalities. Using Redken’s Move Ability 05 light … Read more
OSCAR DE LA RENTA Fall/Winter 2015 Hair by Guido, Redken Global Creative Director Redken Global Creative Director Guido created a look that combined elegance with ease for the runway at Oscar de la Renta’s Fall/Winter 2015 show. To put a modern touch on the classic French … Read more
MARC BY MARC JACOBS Fall/Winter 2015 Hair by Guido, Redken Global Creative Director Referencing the revolutionary, rebellious style of the Guardian Angels from the 1980’s, Redken Global Creative Director Guido achieved a style with perfectly defined texture to balance the berets seen on the runway … Read more
VICTORIA BECKHAM Fall/Winter 2015 Hair by Guido, Redken Global Creative Director Redken Global Creative Director Guido created a look with the perfect balance of sophistication and ease on the runway at Victoria Beckham’s Fall/Winter 2015 show. Using Satinwear 02 prepping blow-dry lotion to get a silky smooth … Read more
ALEXANDER WANG Fall/Winter 2015 Hair by Guido, Redken Global Creative Director Taking inspiration from rock-and-roll legend Marilyn Manson, Redken Global Creative Director Guido achieved a dark, downtown look for the runway at Alexander Wang this season. Using Redken’s Diamond Oil High Shine Airy Mist and Forceful 23 super strength hairspray in unconventional ways, Guido created a … Read more
COACH Fall/Winter 2015 Hair by Guido, Redken Creative Consultant Redken Global Styling Director Guido created a cool, clean look at the Coach presentation this season, playing up the individual personalities of the models and the coolness of the new collection. He washed the hair with Redken’s new … Read more
Our favorite celebrities rocked some of the most gorgeous hairstyles on the red carpet at the Grammy Awards last night. From elegant updos to funky braids, Rodney Cutler, Redken Brand Ambassador and Owner of Cutler/Redken Salons in NYC, has the tips on how to recreate these looks at home and the key Redken products you … Read more
As you prepare to “paint the town red” this Valentine’s Day, let Redken’s red shades inspire your holiday style no matter where the night leads you. Redken’s Color Rebel hair makeup, available in five stylish shades including Red-y to Rock true red and Punked Up Pink fuchsia pink, allows you to add some flair to you … Read more
Introducing the NEW Redken Styling with a brand new look, the latest product innovations, and an exciting partnership with one of music’s rising stars. Redken has reinvented its styling portfolio to encompass eight different categories featuring something for every consumer to achieve the most sought-after styles seen everywhere from the catwalk to the sidewalk. Built … Read more
SACAI FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido kept the hair very natural at Sacai, which is similar to his stylistic choice for the Spring/Summer 2014 show. Natural hair continues to pervade the runway and the hair at Sacai perfectly exemplifies this trend. “After washing the hair with … Read more
ALEXANDER MCQUEEN FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido wove together futuristic design elements with a classic Elizabethan hairstyle to create the truly unique McQueen look this season. Once the hair extensions were attached just above each temple, Guido and his team applied hardwear 16 super strong … Read more
AKRIS FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido coated the hair, section by section, with hardwear 16 super strong sculpting gel before combing the hair backwards towards the nape of the neck. Once the low chignon was fastened, Guido applied shine flash 02 glistening mist and diamond oil … Read more
VALENTINO FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido created a playful look for Valentino’s Fall/Winter 2014 show, which lent itself to the eccentric designs this season. Unlike a classic chignon or the austere low ponytail from last season, the hair at Valentino was fun and added lightness to … Read more
CELINE FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido created easy, minimal hair for Celine using satinwear 02 prepping blowdry lotion and flex mess around 10 disrupting cream-paste. The simple Celine updo has an air of ease to it, but it also contained by the use of styling products. “So we … Read more
JEAN PAUL GAULTIER FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido applied hardwear 16 super strong sculpting gel, section by section, to create a sculptural style that blurred the line between punk and sophisticated hair. The use of firm hold hairsprays and super strong gels, which added a futuristic finish … Read more
DIOR FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido created an urban look for Dior that real women could easily incorporate into their street styles. Once the hair was blown out with a cocktail of satinwear 02 prepping blowdry lotion and align 12 protective straightening lotion, Guido used forceful 23 super strength finishing spray to get the hair … Read more
MARGIELA FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido combined flex shape factor 22 and flex mess around 10 to give the hair some texture and hold, in order to mold the more traditional hairstyle into place. Once the hair was prepped with product, Guido divided the hair into … Read more
NINA RICCI FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido use two key products, pillow proof blowdry express primer and satinwear 02 prepping blowdry lotion, to achieve the beautiful blowout for Nina Ricci’s Fall/Winter collection. Once the hair was blown out straight, Guido took the top crown section … Read more
