Versace Spring – Summer 2014 Hair by Guido, Redken Creative Consultant To amplify the natural texture of the hair, Redken Creative Consultant Guido applied powder refresh 01 aerosol hair powder/dry shampoo to create a laid-back, yet clearly articulated rocker-chick look. This California cool hairstyle, reminiscent of the late 80s LA rock scene, works seamlessly … Read more
Marc Jacobs Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido aligned the hair this season with the youthful, carefree style of Marc’s collection. Once the wigs were lightened, Guido’s team went back and darkened the roots to replicate regrowth. From the color to the choppy, somewhat messy cut, … Read more
Calvin Klein Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido brought the model’s natural texture to the forefront of his style for Calvin Klein. He took a minimalistic approach to styling, allowing the hair to revert to its natural form. Other than a bit of all soft argan-6 … Read more
Reed Krakoff Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guid Redken Creative Consultant Guido expanded upon the basic low pony by adding congruent, deep side parts to each model’s hairline. Such clean lines, separated and smoothed with a fine-toothed comb, juxtapose the natural hair left to air dry below. “It … Read more
Marc by Marc Jacobs Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido Redken Creative Consultant Guido took the models from day to night, creating an evening look that one might expect to see backstage at a rock concert. While the Redken styling products produced a heavier look and feel, … Read more
Victoria Beckham Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido Redken Creative Consultant Guido muted the hair this season, in order to create a more homogenous runway look. The simplicity of the hair, which was pulled back into a low ponytail and finished with a basic black headband, emphasized cohesion over … Read more
Alexander Wang Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido fused glamour with grunge at the Alexander Wang show this season to create a nonchalant, yet sexy runway look. By adding thickening lotions and texturizers to the hair, Guido created volume without altering the model’s natural texture with teasing or … Read more
Rag & Bone Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido kicked off Fashion Week Spring/Summer 2014 with a fresh and more modern interpretation of the quintessential downtown chic look we know so well. Guido created a simply, yet stylized look by juxtaposing a clean, shellacked finish on top with … Read more
If the look Redken Creative Consultant Guido created at the Sacai Fall 2012 show yesterday morning was “an innocent ponytail with a dark edge,” then the slicked-back Yves Saint Laurent Fall 2012 look he created later in the afternoon was definitely all dark edge, bordering on dominatrix. His tight, sleek hairstyle combined with the … Read more
Redken Creative Consultant Guido kicked off Fashion Week in Paris by creating two modern, simple styles that were both all about natural texture at the Balenciaga and Nina Ricci Fall 2012 shows yesterday. He created the clean side-swept style at Balenciaga because designer Nicolas Ghesquière wanted a “very modern feeling girl” to match his structured … Read more
There’s no better way to jump start the day than with Redken For Men’s NEW mint-fused Invigorating System, now in salons! The new & improved mint clean invigorating shampoo and cool finish invigorating conditioner feature an upgraded peppermint scent, increased foaming action, and an optimal concentration of invigorating and soothing ingredients to help maintain scalp … Read more
Redken Creative Consultant Guido created two very elegant yet distinct hairstyles for the beautiful Bottega Veneta and Jil Sander Fall 2012 shows in Milan yesterday. A sleek wrapped updo style for the Bottega Veneta show added Gatsby glamour to the overall look while a “couture” ponytail for Raf Simons’ last Jil Sander show appropriately fit … Read more
Redken Creative Consultant Guido kicked off Fashion Week in Milan today with a sharp, sleek and shiny chignon at Alberta Ferretti’s Fall 2012 show. Her collection this season was a departure from her typical ultra-feminine wear, designed for a strong, modern woman; it was decidedly darker, more masculine and more architectural. Guido wanted to match … Read more
