Pureology Introduces NEW Style + Protect, a Collection of Must-Have Essentials For Effortless Style

  Finally, styling designed for color treated hair! Pureology’s new Style + Protect includes eight must-have styling essentials that delivery salon-quality results and unbeatable color protection for all women. Infused with natural oils and extracts and Pureology’s exclusive AntiFade Complex®, the new Style + Protect collection guards strands against heat, pollution, and UV rays so … Read more

Get ready to sparkle with this fun, festival look

The glitter roots trend has quickly become one of the top Coachella styles that has girls everywhere, including Kendall Jenner, re-thinking their crafting techniques.   Inspired by the look, Redken Artist Doug Treadway has provided two easy step-by-steps using Redken to recreate glitter roots at home. Whether you’re getting ready for the next festival line-up or … Read more

Redken’s Marc Jacobs Resort 2016 Recap, hair by Guido

MARC JACOBS Resort 2016 Collection Hair by Guido, Redken Global Creative Director   Inside his Mercer Street store in SoHo, Marc Jacobs unveiled a bold, bejeweled look – from head to toe – at his Resort 2016 Presentation. Drawing inspiration from the the ‘80s, Redken Global Creative Director Guido created a cool, downtown look inspired … Read more

Redken’s #MFW Fall/Winter 2015 Dolce & Gabbana Recap

                        DOLCE & GABBANA Fall/Winter 2015 Hair by Guido, Redken Global Creative Director   Dolce & Gabbana’s Fall/Winter 2015 runway show celebrated mothers and la famiglia with a genuine and beautiful look from head to toe. To enhance the story, Redken Global Creative Director … Read more

Redken’s NYFW Fall/Winter 2015 Calvin Klein Recap

                    CALVIN KLEIN Fall/Winter 2015   Hair by Guido, Redken Global Creative Director     Redken Global Creative Director Guido enhanced the elegance at Calvin Klein’s Fall/Winter 2015 show with an easy, lived-in look that played up the models’ individual personalities. Using Redken’s Move Ability 05 light … Read more

Redken’s NYFW Fall/Winter 2015 Ralph Lauren Recap

                  RALPH LAUREN Fall/Winter 2015   Hair by Guido, Redken Global Creative Director   Redken Global Creative Director Guido created a sense of ease on the runway at Ralph Lauren’s Fall/Winter 2015 show with a natural, luxurious hair style. Guido washed the hair with Redken’s new Frizz Dismiss … Read more

Redken’s MFW FW 2014 Bottega Veneta Recap

BOTTEGA VENETA FALL – WINTER 2014   Hair by Guido, Redken Creative Consultant   Redken Creative Consultant Guido used extensions to add a twist on a classic ponytail. Once the extensions were in place, Guido used iron shape 11 finishing thermal spray and a flat iron to achieve the blunt straight finish at Bottega Veneta. The hair … Read more

Redken’s New York Fashion Week Spring – Summer 2014 Marc Jacobs Recap

Marc Jacobs Spring – Summer 2014     Hair by Guido, Redken Creative Consultant   Redken Creative Consultant Guido aligned the hair this season with the youthful, carefree style of Marc’s collection. Once the wigs were lightened, Guido’s team went back and darkened the roots to replicate regrowth. From the color to the choppy, somewhat messy cut, … Read more

Redken’s NYFW SS 2014 Alexander Wang Recap

Alexander Wang Spring – Summer 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido fused glamour with grunge at the Alexander Wang show this season to create a nonchalant, yet sexy runway look. By adding thickening lotions and texturizers to the hair, Guido created volume without altering the model’s natural texture with teasing or … Read more

Introducing Redken’s NEW Quick Tease 15!

NEW quick tease 15 backcombing finishing spray (In salons as of July 1st) has a dual-action high-speed finishing spray that truly goes beyond, providing the added finishing benefits of volume, texture and control!  It delivers a long lasting texture with matte finish and locks any look in place in an instant, helping to transform a … Read more