Sammy Hagar Returns to Cabo San Lucas for his Legendary
Birthday Bash Celebration; Birthday Bash Tribute Parties
Held for Fans in Huntington Beach, Las Vegas and Chicago
Sammy Hagar & The Circle rocked the Cabo Wabo Cantina stage for three nights of
Birthday Bash Celebrations to celebrate the legendary rocker’s 76th birthday.
Rock & Roll Hall of Famer Sammy Hagar returned to Baja last week to celebrate his legendary Birthday Bash with three epic nights of performances featuring his Billboard chart-topping group, The Circle at Cabo Wabo Cantina. Plus, as a special gift to the fans who couldn’t be in Baja, Hagar’s award-winning spirits brands, Sammy’s Beach Bar Rum, Sammy’s Beach Bar Cocktail Co. and Santo Spirits hosted Cabo-style Birthday Bash Tribute Parties in Southern California, Las Vegas and Chicago featuring live performances by some of Hagar’s favorite tribute bands.
Sammy Hagar & The Circle, which is comprised of fellow Rock & Roll Hall of Famer and longtime bassist Michael Anthony, Grammy-winning drummer Jason Bonham, and guitar virtuoso Vic Johnson, took over this year’s Birthday Bash in Cabos San Lucas, taking place over three party-filled nights on Monday, Oct. 9, Wednesday, Oct. 11 and culminating on the night of Hagar’s birthday on Friday, Oct. 13.
Motley Crue lead singer Vince Neil kicked off the Birthday Bash celebration on Monday night with a surprise appearance onstage with Sammy Hagar & The Circle.
The week-long celebration, which was attended by thousands of devoted fans, demonstrates Hagar’s influence in making Los Cabos a worldwide tourist destination and his continued dedication to supporting the local economy. In 2021, Hagar became the first person to be awarded the accreditation of Honorary Ambassador of Los Cabos, Mexico.
In the week leading up to the Bash, Redheads waited in a line that circled the block outside the club for a chance to get tickets, which were granted through a system that ensures fans, not scalpers, have access to the coveted tickets. Once inside, fans were treated to a hard-rocking party presented by the lineup of Hagar’s award-winning portfolio of spirits.
This year for the first time, Redheads who couldn’t attend the Baja California events were able to celebrate the legendary rocker’s birthday with epic Cabo-style party experiences in Huntington Beach, Las Vegas and Chicago. Each of these satellite Birthday Bash Tribute Parties featured live performances of Hagar’s biggest hits and drinks featuring the rocker’s own top-shelf Beach Bar Rum, Santo Tequila and Sammy’s Beach Bar Cocktail Co.’s sparkling rum canned cocktails.
- Hagar’s Cabo Wabo Beach Club in Huntington Beach hosted a Sammy Hagar Birthday Bash Tribute Party on Monday, Oct. 9. Hagar tribute band Red Voodoo took to the stage, throwing signed Hagar memorabilia into the audience as they worked through a setlist nearly identical to the one Sammy played his first night in Cabo. About halfway through the set, the band was joined by music royalty, one of Sammy’s former Montrose counterparts Alan Fitzgerald who deftly plucked away the bass line of the band’s hit, “Rock Candy.”
- Sin City Redheads celebrated the Birthday Bash Tribute Party at Hagar’s Cabo Wabo Cantina with live music from Hagar tribute band Three Lock Box and a wide selection of Hagar signature cocktails and food.
- Chicago’s BaseCamp Pub and Eatery hosted its own tribute event on Saturday. Windy City Redheads jammed-out to a night of Hagar’s biggest hits performed by Hagar tribute band Bad Motor Scooter while enjoying exclusive giveaways, sampling of Hagar’s premium spirits and drink specials.
Hagar’s annual Cabo San Lucas event has drawn some of the biggest names in music and entertainment. Past performers and partiers at the Cabo Wabo Cantina have included members of Van Halen, Kenny Chesney, Iggy Pop, Stevie Wonder, David Crosby, Bono, Bob Weir, Tommy Lee, James Hetfield, Lars Ulrich, Dave Grohl, Slash, John Mayer, Stephen Stills, Joan Jett, Emeril Lagasse, Jerry Cantrell, Hagar’s Santo Spirits business partner and friend, Guy Fieri, and many more.
Photos and videos can be seen on Hagar’s Twitter, Instagram and Facebook at @sammyhagar. Visit RedRocker.com for more information.
Sammy Hagar:
For five decades, Rock & Roll Hall of Famer Sammy Hagar has been recognized as one of the best and most accomplished lead singers and songwriters in rock music. From breaking into the industry with the seminal hard rock band Montrose, to his multi-platinum solo career, to his ride as the frontman of Van Halen, Chickenfoot and his latest best-selling supergroup, The Circle.
Since opening his flagship Cabo Wabo Cantina in 1990, he’s turned a lifelong passion for great food, music and spirits into a thriving and iconic lifestyle brand encompassing restaurants and spirits. He launched Cabo Wabo Tequila in 1996 and catapulted it into the #2 ultra-premium tequila brand in the United States, cementing his position as a spirits industry trailblazer. He sold Cabo Wabo Tequila in 2010 for what was at the time a record-breaking $100 million. He now owns an award-winning portfolio of top-shelf spirits and beer that embody that same spirit of Baja beach life and rock ‘n’ roll. They include Sammy’s Beach Bar Rum, a partnership with rock icon Rick Springfield, Santo Spirits, a partnership with tastemaker Guy Fieri, Sammy’s Beach Bar Cocktail Co. and Red Rocker Brewing Co. Made in Puerto Rico, Sammy’s Beach Bar Rum was founded in 2012 and comes in three varieties: the newly enhanced Platinum Rum and Kola Spiced Rum as well as Red Head Rum. Santo Spirits was founded in 2017 and now offers Santo Tequila Añejo, Santo Tequila Blanco, Santo Tequila Reposado and Santo Tequila Blanco 110, as well as the innovative Mezquila – the world’s first tequila/mezcal blend. Sammy’s Beach Bar Rum steeps island flavor into Sammy’s Beach Bar Cocktail Co.’s top-shelf sparkling rum cocktails in a can, which debuted in 2021. A nod to Hagar’s Cabo roots, Red Rocker Brewing Co.’s inaugural release, Red Rocker Lager, is a Mexican-style lager that is light, crisp and refreshing, with just a touch of sweetness.
He’s also a #1 NYT bestselling author and his first cocktail book, “Sammy Hagar’s Greatest Cocktail Hits,” was awarded the singular GOLD Medal in the cookbook category from the 2023 Independent Publisher Book Awards. Hagar is a dedicated philanthropist whose private non-profit foundation focuses on food relief and children’s causes across the country. Visit RedRocker.com for more information.