As you prepare to “paint the town red” this Valentine’s Day, let Redken’s red shades inspire your holiday style no matter where the night leads you.
Redken’s Color Rebel hair makeup, available in five stylish shades including Red-y to Rock true red 
and Punked Up Pink fuchsia pink, allows you to add some flair to you hair as you get ready for your Valentine’s Day evening. Using makeup technology with direct color pigments, Color Rebel deposits a very fine colored micro-coating on the surface of the hair, making it resistant against water and mechanical aggressors, such as brushing, blow-drying or flatironing.
If you’re feeling bold, stop by your local salon a few days before Valentine’s Day and ask your colorist for one of Redken’s NEW! Carmin’R shades for unmatched and intensely powerful ruby red and copper shades that last up to 40 shampoos*. The ten new shades feature a game-changing dye technology that have been introduced to the existing Redken Color portfolio (Chromatics, Shades EQ Cream and Color Fusion families), creating the coolest ruby reds and fiery coppers yet.
Visit StyleSeat.com/Redken to book your salon appointment for a Carmin’R service or buy Redken Color Rebel online directly from your local salon.