Don’t let brassiness and damage get in the way of maintaining your blonde’s platinum status! To address high-lifted blondes’ two greatest concerns: damage from lifted hair colour and brassy yellow undertones, Pureology is excited to introduce the NEW! Perfect 4 Platinum Cool Blonde Enhancing Treatment (April 2015 launch) to restore a longer-lasting, truer and cooler blonde.
Keep your cool blonde radiant in-between salon services with the new Perfect 4 Platinum Cool Blonde Enhancing Treatment, a rinse-out treatment featuring violet colour-depositing dyes that help to neutralize brassiness for up to three shampoos while providing nourishment, softness and shine. Pair the treatment with the existing Pureology Perfect 4 Platinum system for the ultimate salon-fresh blonde!
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