CINCH Jeans and Shirts Expands Partnership with South Point Arena with Naming Rights Sponsorship for Annual Western Gift Show
CINCH Jeans and Shirts is now the title sponsor of the South Point Western Gift Show held at South Point Arena and Equestrian Center. CINCH has been a sponsor of the venue and the iconic CINCH Saloon since 2008. With the new title sponsorship, the CINCH Western Gift Show will offer more than 150 Western lifestyle vendors in conjunction with various rodeo events taking place in Las Vegas.
“We couldn’t be more excited to expand our sponsorship with such a highly regarded company as CINCH Jeans,” said Steve Stallworth, South Point Arena General Manager. “This sponsorship allows our guests access to top-of-the-line Western lifestyle products just steps away from top rodeo competitions.”
“We are excited for the opportunity to grow our existing partnership with the South Point Hotel and Casino and look forward to continuing to enhance the Western shopping experience in Las Vegas,” said David Dean, President and CEO of CINCH Jeans and Shirts.
Now in its 11th year, the newly named CINCH Western Gift Show will attract more than 150,000 visitors, catering to the Western lifestyle enthusiast. The show takes place in conjunction with popular rodeo events taking place at the venue, including the Benny Binion Bucking Bull and Horse Sale, the World Bronc Futurity, and the $11 million Priefert World Series of Team Roping.
For more information about the South Point Arena and for a full list of upcoming events, visit the South Point website.
About CINCH Jeans & Shirts
LEAD, DON’T FOLLOW. Since 1996, the CINCH Clothing brand has been creating quality jeans and shirts for both in and out of the arena. Some of the best athletes from the rodeo, bull riding and equine performance circles love CINCH jeans and shirts because of the quality fit and the authentic western look. From collared shirts with short sleeves or long sleeves to outerwear and athletic gear to fashion-forward western jeans, the CINCH brand puts fit and styling first. Whether fashion basics or premium styles, the designs and reputation of CINCH Jeans make CINCH Clothing the number one choice for those who live and breathe the western way of life. Visit CINCH online at www.cinchjeans.com.
About South Point Hotel, Casino & Spa
Featuring more than 2,100 guestrooms, South Point Hotel, Casino & Spa overlooks the famous Las Vegas Strip and the serenity of the surrounding mountainscape. Each oversized guest room features state-of-the-art LED televisions as well as WiFi with high-speed internet connections. Guests visiting South Point will experience affordable luxury through a casino offering top-of-the-line gaming technology, more than 60 table games and a separate race and sports book area, 11 restaurants, including the award-winning Michael’s Gourmet Room, the world-class Costa Del Sur Spa and Salon, a 400-seat showroom featuring headliner entertainment, a 700-seat Bingo room, a 16-screen Cinemark movie complex, a state-of-the-art 64-lane bowling center, a 52,000-square foot Conference Center and an 80,000-square foot Exhibit Hall. South Point Hotel is also home to the Tournament Bowling Plaza, a multi-million dollar professional bowling tournament facility. In addition, South Point has the finest equestrian event facility in the country. The 240,000 square feet of event space features three climate-controlled arenas, vet clinic, feed store, more than 1,200 climate-controlled stalls and plays host to some of the country’s most unique events. South Point Hotel, Casino & Spa is at 9777 Las Vegas Blvd. South, Las Vegas, NV 89183.
For more information or for room reservations, call (702) 796-7111 or visit the South Point Hotel, Casino & Spa website. Connect with South Point on Facebook, Twitter, YouTube, Instagram and foursquare.