Spectacles Lands via Snapbot at The LINQ Promenade,
Nevada’s First, Only Location
he LINQ Promenade is now the first and only location in Nevada to have a Snapbot—a fun, interactive yellow vending machine through which Snapchatters can virtually try-on and purchase a pair of Spectacles by Snap Inc.
Spectacles are sunglasses that capture Snaps. They are the new way to make memories and feature a built-in video camera that records exactly what the wearer sees, hands-free, with a touch of a button. Snaps taken with Spectacles save wirelessly into Snapchat’s “Memories” and can then be uploaded to a Snapchatter’s Story or shared directly with family and friends in a new circular video format that can be played full-screen, in any orientation..
To date, Snapbots have landed in fun and surprising locations throughout the U.S. and select countries in Europe for about a day at a time each. The latest Snapbot landing in Las Vegas is unique as it will call The LINQ its home for the summer. Previously, Snapbots have popped up at places such as the Grand Canyon and the Eiffel Tower.
“Spectacles are popping up all over the world and driving more excitement with every location,” says Shaun Swanger, vice president and general manager, The LINQ Promenade. “The LINQ Promenade is an ideal destination for this offering, where locals and tourists alike can get in on the action, creating Snaps with The LINQ Promenade and iconic High Roller observation wheel as the backdrop.”
While at the Snapbot location, customers can virtually try on each color sunglasses by pushing the corresponding button (coral, black, or teal). This virtual try-on technology leverages the same technology that powers Snapchat Lenses. Spectacles come charged and ready for Memory making and will be located near The LINQ Promenade fountain and Flour & Barley Brick Oven Pizza.
The LINQ Promenade is an open-air shopping, dining and entertainment district anchored by the High Roller, the world’s tallest observation wheel. The Promenade, along with the adjacent The LINQ Hotel & Casino, caters to the millennial audience with exciting food and drink offerings from day through late night, varied live entertainment and holiday programming.
ABOUT THE LINQ PROMENADE AND HIGH ROLLER
The LINQ Promenade, an open-air shopping, dining and entertainment district, anchored by the world’s tallest observation wheel, the High Roller, has redefined the iconic Las Vegas skyline. Located at the heart of the world-famous Las Vegas Strip, The LINQ Promenade features more than 30 unique retail, dining and entertainment venues and plays host to a variety of special events, festivals and more. Topping out at 550 feet, the High Roller observation wheel, voted “Best Attraction of 2016” and “Best Amusement Ride of 2016” by the readers and editors of the Las Vegas Review-Journal and one of “Top 5 Trending U.S. Attractions” by TripAdvisor, is the focal point of the unique urban entertainment district. The wheel’s 28 glass-enclosed cabins feature an interactive experience including video and music that fade away to unveil spectacular views of the famed resort city in the 30 minutes it takes to complete one full revolution. Each cabin accommodates up to 40 people. Unique in-cabin experiences including the Happy Half Hour (for guests ages 21 and over and includes an open bar inside the cabin during the 30-minute ride); North America’s first in-cabin Chocolate Tasting with Ethel M Chocolates and Yoga in the Sky (a 60-minute experience that can accommodate up to six guests per one-hour session). Cabins are also available for individual or group experiences. For more information, please visit TheLINQ.com. Find @LINQPromenade on Facebook and follow on Twitter and Instagram.